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Netflix vs Prime Video UK — 2026

Side-by-side comparison: pricing, content library, 4K, downloads, family features, and which is right for you.

Updated April 2026 · We may earn a commission if you sign up via our links — no extra cost to you.

N
Netflix
From £4.99/mo
Try Netflix
P
Prime Video
From £5.99/mo
Try Prime Video

Pricing

PlanNetflixPrime Video
Entry (with ads)£4.99/mo£5.99/mo
Ad-free£10.99/mo£8.99/mo
4K / Premium£17.99/mo
DownloadsUp to 100Up to 25
Max screens4 (Premium)2 (Premium)

Features at a glance

FeatureNetflixPrime Video
Content library~6,000 titles~10,000 titles
4K HDR✓ Premium plan✓ Premium plan
Dolby Vision✓ Premium plan✓ Premium plan
Dolby Atmos✓ Premium plan✓ Premium plan
Downloads100 titles25 titles
Simultaneous screens4 (Premium)2 (Premium)
Kids profiles
Cancel anytime
Free trial
Annual billing
Live sports✓ TNT Sports add-on

Content library

Netflix
~6,000 titles

Heavy investment — Stranger Things, The Crown, Squid Game, Wednesday

Stranger Things
The Crown
Squid Game
Wednesday
Bridgerton
Black Mirror
Prime Video
~10,000 titles

Heavy investment — The Boys, The Rings of Power, Reacher, The Marvelous Mrs. Maisel

The Boys
The Rings of Power
Reacher
The Marvelous Mrs. Maisel
Jack Ryan
The Expanse

Family & parental features

Netflix
Per-profile parental controls with PIN lock
Maturity rating filters (Little Kids, Older Kids, Teens)
Dedicated Kids experience with visual menu
Profile transfer — move a profile to its own account
Prime Video
Parental controls with PIN protection
Age-appropriate content filtering
Prime Kids app with separate interface
Included with Amazon Prime family plan

Pros & cons

Netflix
+Largest library of the two (~6,000 UK titles)
+Best original content variety — drama, comedy, international
+Strong ad-free tier at £10.99
+Up to 100 offline downloads
Premium plan (£17.99) is expensive for 4K
No annual billing option
No free trial
Password sharing now restricted to one household
Prime Video
+Largest library of the three (~10,000 titles)
+Excellent value at £8.99/month standalone
+Included free with Prime membership (£95/year)
+Strong original series lineup (action, sci-fi)
UI less polished than Netflix/Disney+
Fewer family-focused originals
Only 25 offline downloads
Included ads on Standard plan

Which should you choose?

Choose Netflix if…
You want the largest variety of shows and films
You enjoy international TV (Korean drama, Spanish thriller, etc.)
You want ad-free streaming from £10.99
Choose Prime Video if…
You have children at home
You're a Marvel, Star Wars, or Pixar fan
You want 4K HDR at a lower price (£11.99 vs £17.99)
Get both if…
Your household has mixed tastes
You watch MCU/Star Wars AND need a broader library
Combined cheapest tier cost is just £9.98/month
Cancellation guides

Not sure yet? Both services are easy to cancel — no long contracts.

Frequently asked questions

Is Netflix or Prime Video better value in the UK?

For general entertainment, Netflix offers a bigger library and more varied genres. Prime Video is better value for families and franchise fans — its Premium plan (£95/year) costs less than Netflix Premium (£17.99/mo).

Can I watch 4K on Netflix and Prime Video in the UK?

Yes, but only on their most expensive plans. Netflix requires the Premium plan (£17.99/mo). Prime Video requires the Premium plan (£95/year). Neither includes 4K on their entry-level ad-supported tiers.

Which has more content — Netflix or Prime Video?

Netflix has the larger library with ~6,000 titles in the UK. Prime Video has ~10,000 titles, but with exceptional franchise depth: every Marvel Cinematic Universe film and show, all Star Wars content, Pixar, Disney Animation, and National Geographic.

Do Netflix and Prime Video both allow downloads?

Netflix allows up to 100 downloads on Standard and Premium plans. Prime Video allows up to 25 downloads on the Premium plan. Neither allows downloads on their ad-supported entry tier.

Can I have both Netflix and Prime Video?

Yes. At their cheapest tiers combined cost is just £9.98/month. Many households use Netflix for variety and adult viewing, and Prime Video for family and franchise content.

Still not sure? Let us decide for you.

Our subscription advisor analyses your watchlist and taste to tell you exactly which services you should keep, drop, or try.

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