Netflix vs Apple TV+ UK — 2026
Side-by-side comparison: pricing, content library, 4K, downloads, family features, and which is right for you.
Updated April 2026 · We may earn a commission if you sign up via our links — no extra cost to you.
Pricing
| Plan | Netflix | Apple TV+ |
|---|---|---|
| Entry (with ads) | £4.99/mo | — |
| Ad-free | £10.99/mo | £8.99/mo |
| 4K / Premium | £17.99/mo | £8.99/mo |
| Downloads | Up to 100 | Not available |
| Max screens | 4 (Premium) | 6 (Premium) |
Features at a glance
| Feature | Netflix | Apple TV+ |
|---|---|---|
| Content library | ~6,000 titles | ~350 titles (all originals) |
| 4K HDR | ✓ Premium plan | ✓ Premium plan |
| Dolby Vision | ✓ Premium plan | ✓ Premium plan |
| Dolby Atmos | ✓ Premium plan | ✓ Premium plan |
| Downloads | 100 titles | — titles |
| Simultaneous screens | 4 (Premium) | 6 (Premium) |
| Kids profiles | ✓ | ✓ |
| Cancel anytime | ✓ | ✓ |
| Free trial | ✗ | ✗ |
| Annual billing | ✗ | ✗ |
Content library
Heavy investment — Stranger Things, The Crown, Squid Game, Wednesday
Quality over quantity — Severance, Ted Lasso, The Morning Show, Slow Horses, Monarch
Family & parental features
Pros & cons
Which should you choose?
Not sure yet? Both services are easy to cancel — no long contracts.
Frequently asked questions
For general entertainment, Netflix offers a bigger library and more varied genres. Apple TV+ is better value for families and franchise fans — its Premium plan (£8.99/mo) costs less than Netflix Premium (£17.99/mo).
Yes, but only on their most expensive plans. Netflix requires the Premium plan (£17.99/mo). Apple TV+ requires the Premium plan (£8.99/mo). Neither includes 4K on their entry-level ad-supported tiers.
Netflix has the larger library with ~6,000 titles in the UK. Apple TV+ has ~350 titles (all originals), but with exceptional franchise depth: every Marvel Cinematic Universe film and show, all Star Wars content, Pixar, Disney Animation, and National Geographic.
Netflix allows up to 100 downloads on Standard and Premium plans. Apple TV+ allows up to 25 downloads on the Premium plan. Neither allows downloads on their ad-supported entry tier.
Yes. At their cheapest tiers combined cost is just £9.98/month. Many households use Netflix for variety and adult viewing, and Apple TV+ for family and franchise content.
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